Puma Beachwear

Project Brief

Goose have been a long term partner to Puma for several seasons and were very interested in creating Puma’s first beachwear collection for Spring Summer 2008. We took influence from the current trends from street and surf, and combined with a graphic influence from Jamaican Ska to design a beach lifestyle collection for Men and Women.

Also in Puma : Sports lifestyle


Puma Sailing

Incorporating classic sailing detailing with the PUMA brand DNA, we created a navy inspired, apparel, footwear and accessories collection with graphic and colour concepts based around historical navigation.